Your next vendor is a six‑figure decision. Make it with an advisor.
We run the search, diligence, and negotiation—so the outcome reflects your interests, not theirs.
Founded by Jonathan Blessing and Liz Flyntz, Launch Day Advisors is a buyer-side advisory firm helping organizations select AI implementation, software development, and UX/design partners.
15-minute exploratory call.
Independent and buyer-retained. No vendor fees. No referral incentives.
What Launch Day Is
- Buy-side advisory. We represent buyers exclusively in complex technology partner selections.
- Early is better. The sooner we're involved, the more leverage we create. It's rarely too late to introduce structure.
- Aligned compensation. Engagements are typically fixed-fee, often ~5% of project value.
- For serious buyers. SMBs, enterprises, and startups alike. Scale changes scope, not the asymmetry.
- Clarity. When incentives are surfaced and options rigorously compared, decisions become obvious.
Why Clients Choose Launch Day
We represent you, not the vendors
Agencies pitch. We evaluate. Launch Day works exclusively on the buyer side — no referral fees from vendors, no conflicts of interest, no divided loyalties.
Real performance data, not marketing
We track delivery outcomes across engagements — milestone accuracy, staffing integrity, budget management. Our recommendations come from data, not sales decks.
Weeks, not months — with better terms
We compress partner selection from a typical 3-4 month procurement cycle into 1–4 weeks, while negotiating stronger commercial terms than most buyers secure on their own.
Vendors do this every day. Most buyers don't. Launch Day restores balance through structured search, due diligence, and negotiation — on the buyer's side.
We run the search, evaluate partners, and negotiate terms — so you can stay focused on what you're building.
Use CasesWhen to Engage Launch Day
The project outcome matters
A failed build isn't just a budget problem — it's a strategic setback. You need the right partner, not the first one who responds.
You're investing $50K+ and need certainty
Budgets north of $50K deserve more than a Google search or a referral. We bring market intelligence and negotiating leverage.
You need AI, UX, or development expertise you don't have in-house
Most organizations can't evaluate technical partners objectively. We can — because it's all we do.
The last agency engagement went sideways
Missed deadlines. Scope creep. A product that didn't ship. You can't afford that again.
The Partner Search & Selection Process
From requirements to recommendation in 1–4 weeks. You make the final call.
Define
We work with you to clarify what you actually need — not just what you think you're buying. Scope, budget, timeline, success criteria.
Search
We identify qualified partners from our network, manage outreach, and collect proposals so you're comparing apples to apples.
Select
We run evaluations and deliver a clear recommendation. You make the final call.
Protect extended
Once delivery begins, we provide independent oversight — monitoring progress, flagging risks, and ensuring the work stays on track.
The Launch Day Network — Your Edge, Your Leverage
Launch Day's advantage is rooted in disciplined vetting and insider access. We maintain a curated network of development firms, AI specialists, and design agencies — each evaluated for capability, reliability, and integrity.
We track delivery performance, staffing integrity, and pricing patterns — giving clients leverage in a market where service quality is often opaque and marketing-driven.
Partners can't buy their way in. Firms that don't perform are removed.
Learn about the NetworkStart a Conversation
15 minutes with an advisor. We'll help you scope the engagement and determine if Launch Day is the right fit.
Buyer-retained. Priced by engagement scope. We'll quote after a 15-minute call.
Talk to an Advisor→Frequently Asked Questions
What does Launch Day cost?
Buyer-retained. Priced by engagement scope. We'll quote after a 15-minute call.
Who is this for?
Organizations making technical investments of $50K or more — AI implementation, UX/product design, custom software, website builds — who want expert guidance through the selection process.
How is this different from an RFP?
RFPs test who writes the best proposal. We evaluate who actually delivers. We also do the work — you don't need to manage a 4-month procurement process.
Do you compete with agencies?
No. We don't build software or do design work. We help you find the right people who do.
How long does this take?
Most searches complete in 1–4 weeks. Complex engagements may take longer.